User Acquisition Manager

Sobre a oportunidade

Fit4Me is looking for aUser Acquisition Managerwho will be responsible for scaling the performance marketing direction and driving revenue growth through web funnels.

This role has a direct impact on business results: you will manage budgets, make decisions, and scale what generates profit.

Key business KPIs for this role:

Keeping CPA within target benchmarks.

ROAS / ROI performance across advertising campaigns.

Scaling advertising budgets to $400,000+/month.

This role is a great fit if you:

Want to own the performance direction and its financial results.

Think in terms of ROI and revenue impact.

Work autonomously and make data-driven decisions.

Know how to scale winning funnels and campaigns.

Have hands-on experience specifically with Google Ads.

Want to grow toward a Lead / Head of UA role.

Impact Areas:

Launching, managing, and scaling advertising campaigns in Google Ads.

Managing budgets starting from $300,000 and distributing them effectively.

Achieving and maintaining target CPA / ROAS / ROI metrics.

Optimizing web funnels with a focus on improving conversion rates.

Analyzing campaign performance and making data-driven decisions.

Identifying growth opportunities and scaling profitable setups.

Collaborating with the marketing team to improve creatives.

Tools:

Google Ads

Amplitude / Tableau.

What we expect from you:

2+ year of experience in User Acquisition / Performance Marketing.

Strong hands-on experience with Google Ads, including: Google Search, Demand Gen campaigns, Google Display Network (GDN).

Practical experience managing advertising budgets starting from $300,000/month.

Experience working with web funnels.

Understanding of key performance metrics: CPM, CTR, CPC, CR, CPA, ROAS, ROI, LTV.

A data-driven approach to campaign optimization and scaling.

Intermediate+ level of English.

Nice to have:

Experience in Health & Fitness or B2C products.

Experience scaling campaigns across global markets.

Hiring process:

Interview with Recruiter → Interview with CMO → Final Interview with HRD → Job Offer 🚀

Originally posted on Himalayas